At the same time facilitate the direct sale to the public, without intermediaries, and greater economic benefit to the cheesemakers.
The Villa de Moya is one of the municipalities with greatest number of artisan cheese in all of Gran Canaria, with a total of sixteen spread from the coast to the area cumbrera.
To facilitate visitors to the location and access to these facilities, while touted one of the star products of the northern municipality, the City of Villa de Moya created the Route Cheese. An initiative developed in collaboration with the Ministry of Employment and Transparency Cabildo de Gran Canaria, through the Grant for Promotion of Local Development to municipalities of the island of Gran Canaria, which will involve a joint investment of 25 thousand euros for the placement of information boards and signs with the exact address of each production.
The Consistory moyense He has begun to install, at strategic points of the municipality, sixteen vertical structures approximately totems type 2,5 meters high that form this route, 12 with the exact addresses of the cheese factories and 4 with general information on these and Cheeses Moya.
A brand that has strengthened the City Council in collaboration with the Association and Cattlemen Moya Queseros, FOR THE CO-Malaga, for boost the local economy and product relaunch the municipality, recognized in national and international competitions for excellent quality, craftsmanship and flavor field.
This project Identification and Marking of Queserías of Moya's main objective provide access and publicize both the sixteen existing health registration dairies in the northern municipality, as products manufactured under the brand Cheese Moya.
At the same time facilitate the direct sale to the public, without intermediaries, and a greater economic benefit for cheesemakers, ensuring in turn the survival of these facilities power and job creation, by improving business conditions that could lead to the opening of new dairies. In addition to maintaining the craftsmanship of cheeses moyenses, a centuries-old tradition that has made them a distinctive quality in the insular market.
Also, Route of Cheese supposed a new tourist attraction for visitors who come to the Villa de Moya, who will have the opportunity to meet very attractive rural areas and places of cheese-making tradition of the municipality, and the source and step by step the laborious process of elaboration of local cheeses, guided by the cheesemakers themselves.
Of signposts with information dairies and cheeses Moya will be distributed as follows: 2 general information totems at the entrance to the Villa de Moya from GC2, both northbound and towards Las Palmas; 1 Totem identical in the town of Villa de Moya and another in the town of payment of Fontanales; and the rest with individual addresses and names of all dairies. Waters that are Fontanales; Cortijo de Pajarito; Like; El Brezal; the Caidero; El Cortijo de las Hoyas; Fresh North; García; La Laja; La Solana; Los Altos de Moya; the Castañeros; Los Dragos; Old mother; Montes de Oca; and Views Barranco La Virgen.
