ketchup heinzThis ketchup may not be sold under that name for not having enough tomato.

Sauce tomato or ketchup in the popular brand of Heinz sauces, You can not sell with that denomination in Israel. The reason is that When the ketchup has no enough tomato, It can not be qualified as tomato sauce and therefore can be sold as such.

Although this manufacturer sells daily more than two million bottles of its tomato sauce in the world, You can do it in Israel since the Ministry of health of this country has reclassified the product so you call seasoning with tomato and tomato sauce no longer.

The reason is that, According to the analyses carried out, It contains no ingredients enough tomato to be qualified as a tomato sauce.

The decision taken by the health authorities of Israel was not his initiative, but consequence of the complaint on the part of Osem, a local company Heinz competition, It requested the definition that should have the tomato sauce to can thus be classified.

The company considered that Heinz Ketchup, -What contains only a 21% tomato concentrate-, It could not be considered a tomato sauce, Since that would be a fraud for consumers.

What contains the Heinz Ketchup ketchup?

According to its label, Heinz sauce contains only the best, (only the best), Since it is made with tomatoes that come from their own seeds, they ratify with the signature of the manufacturer and its motto “Grown, not made” insofar as it is a product that grows, and not a processed product.

In addition, According to the ingredients enumeration that indicates the tag, shows that this product includes concentrate of tomato, distilled vinegar, high fructose corn syrup, corn syrup, Salt, spices, onion powder and natural flavorings. As this list of ingredients must be sorted from highest to lowest proportion of the ingredients used, It gives to understand that the main ingredient is tomato concentrate.

The trick seems to be in the distinction of two kinds of corn syrup, one high in fructose and other “normal”. If both products are considered to be the same ingredient, This would have to be topping the list as the major ingredient in the composition of the Heinz Ketchup.

Corn syrup is a product similar to sugar and according to the study of the Israeli Health Ministry, could even come from transgenic maize, like the distilled vinegar is the second ingredient on the list and which can also come from corn.

As a result, It seems that you to be a tomato sauce, This product It would be a corn-based sauce with a 21% tomato in your content, It is then seasoned with salt and spices.

All these considerations have made that the Heinz product can not be sold in Israel under the Group of tomato sauces but as a condiment with tomato, to avoid confusion in consumers.