Launch to market a new organic tomato juice and Granada.

AFTER TWO YEARS OF RESEARCH THEY HAVE MANAGED TO JOIN THE LYCOPENE FROM THE TOMATO WITH THE PUNICALAGINS FROM THE POMEGRANATE. A WHOLE BOMB OF ANTIOXIDANTS.

The new product is available in the most important points of sale of organic products such as Ecoveritas and Alcampo, among others. It is a commitment by the Andalusian company Biosabor to functional food.

The synergies between lycopene from tomato and punicalagins from pomegranate juice (The average content of these powerful antioxidants expressed in free ellagic acid in pomegranate juice is 2000 mg/l versus 18 mg/l of an aged red), They provide a food rich in carotenoids and polyphenols that have been shown in numerous studies to have excellent benefits for consumers..

This new tomato and pomegranate juice is sold mainly in Spain, since there are many customers who have shown their interest in the product, and its marketing will also be aimed at the Asian market, where there is also a demand.

In countries like Japan, there is a significant consumption, by women, of concentrated pomegranate juice due to its estrogenic properties in the prevention of menopausal disorders and breast cancer.

The Biosabor company that, in just three years, has positioned itself as a leader in beverages derived from organic tomato, It is now facing its foray into the world of functional foods and is considering carrying out epidemiological studies with which to demonstrate the relationship between the consumption of its new tomato and pomegranate juice and the evolution of diseases such as prostate cancer or breast cancer..

These studies would be the previous step to achieve recognition by the European Health Authority (EFSA) of the beneficial health effects of the lycopene-punicalagin cocktail.

The new Biosabor product is marketed in a format of 1 liter, in Tetra Pak packaging, with one year expiration. The estimated retail price is 3,99 EUR.